Our
one hour free initial consultation
is designed to not only discuss the scope of your project, but
to determine whether our firm is a "good fit" for your
needs. We will be prepared to hear your ideas and concerns. We
will emphasize the two most important aspects of your web site's
existence: the target audience and the website's
objective or purpose. We will carefully evaluate each
other to determine whether a collaboration is mutually desired.
Defining
the target audience is crucial because
the most effective web presence is accomplished when the message
and approach is fine tuned for a narrowly defined group. Without
exception, defining this group as accurately as possible can go
a long way to saving every client time and money. After all, you
really don't want just any traffic to your site. You want visitors
who are key to achieving your site's objective.
The
site's objective is of equal importance
and it should be both realistic and measurable. A vague or fragmented
objective for the project can undermine the success of the project.
As
the planning process continues, if the Creative Presence team
is selected as a candidate, we will merge experience, thorough
research and innovative ideas together and develop a winning concept
that we believe will best serve the client. This concept will
include suggestions on site functionality, visual presentation,
creative approach, lateral cohesion and long term maintenance.
Budgetary constrains will be discussed at this early stage to
determine the limitations of the project. Ultimately, if our concept
is accepted we will develop a strategic plan
that describes how our concept might be best executed. Sites large
or small will receive the in depth consideration that we believe
is essential for every worthwhile we presence.
As
the planning process begins budget, schedules, staffing, and approval
process will be finalized before construction ever begins.
Very
early
in the planning phase, your domain name
and eventual hosting plan must be selected
and registered. Your domain name is not only part of your identity
on the web, but also how your visitors will find you. Where your
website "resides" is known as your host. Valuable time
and money can be saved if your hosting plan is finalized prior
to registering your domain. We are happy to help you develop ideas
for a domain name that is most suitable for your objectives
and target audience. The details of your
hosting selection should be finalized at the earliest possible
point in the planning process. The specifics of your hosting choices
can, and often do, impact the construction and programming of
your site.
Within
More Info we strive to offer the additional details
some of you seek. If you find something missing that you wish
you had found, shoot
us an email and let us know!
